What to Say — Approved Claims¶
Every claim about LAIRA, Airwai, or the product can be traced to a public source. This document is the catalog of approved claims and the source each one cites.
If a claim isn't on this list, do NOT make it in customer-facing communication. Either find a source, or ask Amir to verify before publishing.
About Airwai¶
"Airwai is a software company building the autonomous civil engineer for critical infrastructure."¶
Source: airwai.com, public positioning. Always usable.
"Founded by Amir Emadi (CEO) and Buck Jordan (Co-founder, Advisor)."¶
Source: airwai.com / public Airwai materials. Always usable.
"$3M seed round at $8.5M post-money."¶
Source: Public investor communications (May 2026). Usable.
"Backers include Unlock Venture Partners (lead), Amplify Ventures (co-lead), Vebu, and Gaingels."¶
Source: Public investor communications. Usable. Do NOT speculate about specific investors or board members beyond this list.
"$1.7M Navy SBIR Phase II confirmed, non-dilutive."¶
Source: Public announcement; SBIR Phase II awards are public via the SBIR.gov database. Usable.
About LAIRA — product capabilities¶
"LAIRA captures pavement, sidewalk, and right-of-way condition using iPhone Pro / iPad Pro LiDAR."¶
Source: Product fact (orientation/product-fact-sheet.md). Usable.
"Compatible with iPhone 12 Pro and later; iPad Pro M1 and later."¶
Source: Apple device-capability requirements; app requires LiDAR sensor. Usable.
"Output is an ArcGIS feature service in the customer's own ArcGIS Online or ArcGIS Enterprise tenant."¶
Source: Product fact. Usable.
"Exports IFC 2x3 / IFC 4 and PDF reports."¶
Source: Product fact. Usable.
"Maps to ASTM D6433, ASTM D5340, 23 CFR 490, PROWAG, MUTCD 11th Edition, ICAO Annex 14, FAA AC 150/5380-6C, EN 13036 family, UFC 3-260-16, UFC 3-270-08."¶
Source: docs.airwai.com/compliance-standards. Usable for each standard individually with a link to the specific matrix.
"Every output cites the section of the standard it implements."¶
Source: Product fact. Usable. This is THE differentiator; lean into it.
"Pass-over-pass change detection at sub-centimeter registration."¶
Source: Product fact. Usable.
"Offline-capable capture; syncs when connected."¶
Source: Product fact. Usable.
About LAIRA — performance and proof¶
"3 to 7 times more anomalies detected than the manual inspection it replaced (San Bernardino International Airport)."¶
Source: Esri co-marketing case study at SBD International Airport. Usable. Cite "Esri case study" verbatim.
"2 million data points captured per inspection pass."¶
Source: Esri case study at SBD International Airport. Usable.
"70% labor reduction on a typical pavement inspection cycle."¶
Source: Esri case study (SBD). Usable as a ballpark; when in doubt say "5-10x time savings."
"Live deployment at San Bernardino International Airport since November 2025."¶
Source: Public customer reference; SBD has agreed to public mention. Usable.
"Letter of Authorization signed with the 88th Operations Support Squadron at Wright-Patterson AFB."¶
Source: Public; Airwai has been authorized to reference this. Usable. Do not speculate about specific contract size, follow-on procurement, or related details.
"Hensel Phelps ($7.1B AEC firm) evaluating LAIRA via DIVERGE."¶
Source: Public Hensel Phelps DIVERGE evaluation. Usable but careful — describe as "evaluating," not as "customer."
"Esri co-marketing partnership; 100% of US airports are reachable through the Esri co-sell motion."¶
Source: Public Esri partnership announcement. Usable.
"11 compliance standards mapped at docs.airwai.com; 60+ more queued."¶
Source: docs.airwai.com directly. Usable; recheck the live number quarterly.
About pricing¶
"Pro tier $29/month or $288/year. Team tier $49/seat/month or $504/seat/year, 3-seat minimum. Free tier available."¶
Source: App Store + airwai.com pricing page. Usable.
"Annual prepay saves ~17% vs. monthly."¶
Source: Math from the published pricing. Usable.
"30-day money-back guarantee."¶
Source: Standard ToS. Usable.
"Enterprise pricing is sales-led."¶
Source: Public. Usable. Do not quote Enterprise prices.
About competitive position¶
"LAIRA is the only product in the under-$50/month tier that produces audit-grade output mapped to ASTM D6433 / PROWAG / ICAO standards."¶
Source: Direct comparison with Polycam, Scaniverse, Fieldwire, Bluebeam, DroneDeploy (orientation/competitive-landscape.md). Usable.
"Polycam / Scaniverse are 3D scanners; they do not produce compliance-mapped outputs."¶
Source: Their published documentation; their websites describe themselves as 3D scanning tools, not compliance tools. Usable.
"ARAN trucks cost $1M+; LAIRA covers the volume use cases at 0.0003% of the capital cost."¶
Source: Public pricing for Fugro ARAN ($1.0-1.2M typical capex). Math is straightforward. Usable.
About data privacy¶
"Customer inspection data lives in the customer's own ArcGIS tenant. Airwai does not retain inspection records on Airwai infrastructure."¶
Source: Product architecture; ToS. Usable.
"Detection inference runs on Airwai's servers; raw scan data is processed and the output is returned to the customer's tenant."¶
Source: Architecture. Usable. Be honest about what we do and don't do.
"GDPR-compliant data handling for EU customers."¶
Source: Standard SaaS posture; DPA available on request. Usable.
About the company team¶
"Founder + small team (~5 in the US, 15+ Albania ML bench)."¶
Source: Public. Usable.
"Manomit Bal — Director, Software AI."¶
Source: Public LinkedIn. Usable.
"Austin Wiggins — DevOps."¶
Source: Public LinkedIn. Usable.
What you can mention as a credibility marker¶
These are not customers per se, but they're public-association points that build credibility:
- Esri partnership (joint case study at SBD)
- Wright-Patterson AFB Letter of Authorization
- Navy SBIR Phase II program
- ASTM, AASHTO, FAA, PROWAG, ICAO standards mapping at docs.airwai.com
- "Airwai is YC's [whatever year]'s class": NOT a member of YC; do not claim
- "Backed by major aerospace / defense investors": false; do not claim
What requires customer permission to mention¶
| Mention | Permission required |
|---|---|
| Naming a specific customer by name | Yes — case-by-case, ask Amir |
| Sharing a specific customer's quote | Yes — customer's explicit OK |
| Sharing a specific deal size | Yes — Amir |
| Using a customer's logo | Yes — Amir + customer |
| Saying "we work with [Company X]" without their endorsement | No, do not say this |
Default: cite "an airport in California" or "a municipal pavement department in the Pacific Northwest" — anonymize unless you have explicit permission.
When in doubt — say less¶
If you're not sure whether a claim is approved, just don't make it. Saying less is always safer than saying something wrong. Customers respect specificity backed by sources; they distrust vague enthusiasm.
The complete cite-the-source approach is what makes the LAIRA pitch defensible. Don't undermine it with claims that don't have a source.